How To Build Your List And Generate More Traffic With Viral Marketing
The best thing about creating a good viral campaign is that once set in motion it will
spread exponentially with little effort on your part.
If you have ever shared a funny picture or captivating video you found online with a
friend, then you have been a participant in this type of marketing without even realizing it.
With viral marketing, you simply send out your marketing message in a way that encourages those who receive it to pass it on to others.
Another nice thing about viral marketing is that it’s easy not to mention affordable and
anyone can do it.
If you plan a great viral campaign your marketing message has the potential to be passed
on to hundreds or even thousands people who can all be driven to any website you want for an almost endless supply of targeted traffic.
You can create your viral marketing campaign by creating ebooks, reports, articles podcasts or videos and let other people give them away free with your URL included, of course.
Online consumers love to share things. This is especially true for internet marketers. They are always looking for high quality products or services to share with their subscribers and website visitors.
So the more appealing your free product is, the faster it will spread form one person to another, and this can generate large volumes of traffic very quickly.
Send out news releases concerning the free service or product available on your site. This in turn will generate more traffic to your website.
Of course the most popular form of viral marketing these days is video, because who doesn’t love to share a great video which is the foundation of popular sharing sites like YouTube and Vimeo.
When it comes to make your own videos go viral here are a few things you should keep in mind:
If you make a video about a product, service or website it is important to keep it professional. This is true even if your video is meant to be funny.
There’s nothing worse than a video with dogs barking or a radio blaring in the background if it has nothing to do with the message you are trying to convey. While it’s important to keep your video exciting and entertaining you want to avoid annoying your prospects with unprofessional content.
Make it Memorable
You have to give viewers a reason to remember and share your video. If you don’t, your campaign will be dead in the water.
If you aren’t sure how to accomplish this try watching videos created for similar products and services from other people, and see what they are doing.
You should also include some type of consistent branding in all of your videos to make them more recognizable.
Make it Irresistible
You have to have something that people can’t resist in order to get them to share it.
This requires creating something new, exciting, interesting or controversial depending on what on the website you are driving traffic to.
The key is to give viewers something they either really love or hate so much that they can’t wait to share it with everyone they know.
If you use it correctly, viral marketing can broadcast your marketing message across the internet like wildfire, which in turn will drive high volumes of traffic to any website you want.
Your partner in success,